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Good2bSocial

Good2bSocial, a digital marketing division of Best Lawyers®, is a legal industry-focused agency founded by a former attorney. With over a decade of experience, they deliver comprehensive digital marketing strategies for law firms, legal marketers, and legal technology companies. Their team combines expertise in SEO, AI optimization, content marketing, web design, and advertising to help legal organizations build visibility, establish thought leadership, and generate leads.

Founded 🤔
Pricing Custom
Google Rating ★★★★½ 4.9(18)
Website good2bsocial.com ↗

Specialties

SEOAI Optimization (AIO)PPCGoogle AdvertisingProgrammatic AdvertisingSocial Media ManagementSocial Media AdvertisingContent MarketingWebsite Design and DevelopmentConversion Rate OptimizationEmail MarketingPodcast ProductionVideo ProductionWebinar ProductionAccount Based MarketingLead GenerationDigital Marketing StrategyADA ComplianceDigital Marketing TrainingMarketing Technology Consultation

Practice Areas Served

Personal InjuryFamily LawCommercial LitigationCorporate LawLabor and Employment LawWhite Collar DefenseHealthcare LawImmigration LawBankruptcy LawTrusts and Estates

Good2bSocial is a leading digital marketing agency dedicated to the legal industry and a division of Best Lawyers®. Founded by a former attorney, the agency combines deep legal industry knowledge with cutting-edge digital marketing expertise to help law firms, legal marketers, and legal technology companies drive growth and visibility.

What They Do

  • SEO & AI Optimization (AIO): Advanced search engine and AI optimization strategies tailored for legal websites to maximize organic visibility.
  • PPC & Advertising: Google, social media, and programmatic advertising campaigns designed to generate qualified leads.
  • Website Design & Development: Modern, ADA-compliant websites with conversion rate optimization to turn visitors into clients.
  • Content Marketing: Strategic content creation including blogs, podcasts, video, and webinars to establish thought leadership.
  • Social Media Management: Full-service social media management, monitoring, and advertising across key platforms.
  • Strategy & Consulting: Comprehensive digital marketing audits, account-based marketing, demand generation consulting, and marketing technology consultation.
  • Training: Customizable training programs for lawyers and legal marketing professionals on SEO, social media, and digital marketing.

Who They’re Best For

Good2bSocial is ideal for law firms of all sizes—from AM Law 100 firms to solo practitioners—as well as legal technology companies and legal service providers seeking a specialized digital marketing partner with deep understanding of the legal industry’s unique challenges and opportunities.

Frequently Asked Questions

What types of clients does Good2bSocial work with?

Good2bSocial serves law firms of all sizes—from AM Law 100 firms to solo practitioners—as well as legal technology companies, legal service providers, and other professional services organizations.

What is Good2bSocial's process for new clients?

They follow a five-step process: audit, research, tactical planning, execution, and ongoing measurement and optimization. Each strategy is customized and reviewed quarterly.

Does Good2bSocial offer training for law firm marketing teams?

Yes, they offer fully customizable training packages covering social media, SEO, writing for SEO, and digital marketing, available for both lawyers and marketing professionals.